Social Media Management:

• Develop and implement social media strategies across various platforms (e.g., Facebook, Instagram, LinkedIn, Twitter
• Create engaging content, including text, images, and videos, that aligns with our brand identity and target audience
• Monitor social media analytics and track performance metrics to optimize campaigns

Performance Marketing:

• Assist in managing paid advertising campaigns on platforms like Google Ads and social media

• Conduct keyword research and optimize ad targeting to reach the right audience
• Track and analyse campaign performance to improve ROI

Email Marketing:

• Help develop and execute email marketing campaigns to nurture leads and drive conversions
• Track email metrics and analyze performance to optimize future campaigns

Additional Responsibilities:

• Conduct market research and competitor analysis to identify new opportunities and trends
• Assist in organizing and attending industry events and conferences
• Stay up to date on the latest marketing and digital marketing technologies and tool