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Social Media Executive (Graphics & Video Specialist)

BANGALORE

[ Full-Time ]

Job Description

We are seeking a highly creative and results-driven Social Media Manager and Executive to be the voice and visual face of Fracktal across all digital channels. This dual-role requires a unique blend of strategic social media management and hands-on content creation, with a strong emphasis on producing compelling graphics and high-quality video content that educates and engages our technical and industrial audience.

Key Responsibilities:

    • Content Creation & Production (Graphics & Video – Primary Focus):
      ● Video Production: Plan, script, shoot, and edit original video content for platforms like YouTube, Instagram Reels, and LinkedIn. This includes product demonstrations, service overviews, client testimonials, “how-it-works” explainer videos, and company culture snippets.
      ● Graphic Design: Create professional, on-brand visual assets, including infographics, post banners, stories, ads, and blog thumbnails using design tools (e.g., Adobe Creative Suite, Canva).
      ● Maintain a consistent visual identity and brand voice that aligns with the additive manufacturing industry.

     

    • Social Media Strategy & Management:
      ● Develop, implement, and manage the overall social media strategy across key platforms (LinkedIn, Instagram, YouTube, Facebook).
      ● Plan and maintain a dynamic content calendar that balances promotional, educational, and engagement posts.
      ● Monitor, listen, and respond to users, ensuring professional community management.

     

    • Analytics & Reporting:
      ● Track, analyse, and report on key social media performance metrics (reach, engagement, impressions, traffic, conversion rates).
      ● Use data insights to optimize content strategy and improve future campaign
      performance.

     

    • Industry Engagement:
      ● Stay up-to-date with the latest social media trends, platform changes, and, crucially, advancements in 3D printing and additive manufacturing technology to create relevant content.

      Key Skills & Requirements:

      •  Experience: 1-3 years of experience in social media management, digital marketing, or a related role.
      • Creative Skills (Mandatory): Proven proficiency in graphic design (e.g., Photoshop, Illustrator, or equivalent) and video editing software (e.g., Premiere Pro, Final Cut Pro, or equivalent).
        ● Portfolio: A strong portfolio demonstrating past success in creating engaging social media graphics and video content is essential.
        ● Technical Aptitude (Optional): A basic understanding of or a strong interest in engineering, 3D printing, or manufacturing technologies is a significant advantage.
        ● Soft Skills: Excellent written and verbal communication skills, attention to detail, and ability to work independently in a fast-paced environment.

      Compliance & Safety:

      • Ensure adherence to industry regulations, company policies, and safety protocols.
      • Maintain a clean, organized, and hazard-free work environment.
      Apply Now
      • Work in a cutting-edge industry that is shaping the future of manufacturing.
      • Opportunity for significant creative freedom and ownership over the company's entire social media presence.
      • Be part of a growing, innovative, and driven team.
      • Competitive salary and benefits package.
      • Professional development and growth opportunities.
      • Reimbursement for travel expenses during customer visits.

      Please submit your resume, a cover letter outlining your relevant experience, and a link to your content creation portfolio to rajan.pooja@fracktal.in